Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius, Eric N. Berkowitz.
Series: McGraw-Hil / Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 8th edDescription: xlvi, 733 p. : col. ill. ; 28 cm. + CD- ROM (4 3/4 in.)ISBN:- 0071116087 (alk. paper)
- 0071116095 (compoent of Pkg)
- HF5415 .K452 2006
| Item type | Current library | Collection | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| BOOK | Ras Al Khaimah Library | Ras Al Khaimah Library | 1 | Available | VIRTUAITEM | 0174560 |
Includes bibliographical references and index.

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