How to deal with difficult customers : 10 simple strategies for selling to the stubborn, obnoxious, and belligerent /
Anderson, Dave, 1961-
How to deal with difficult customers : 10 simple strategies for selling to the stubborn, obnoxious, and belligerent / Dave Anderson. - Hoboken, N.J. : Wiley, c2007. - xxvi, 159 p. ; 23 cm.
Includes bibliographical references (p. 159)
Understand the ten truths about SOBs! -- Toughen up, sharpen up, grow up & go up! -- Don't just be better, be different! -- Take the fight out of the sales process! -- How to face and finesse the SOB "quadruple threat"! -- Shovel the piles while they're small! -- Create a cult! -- Create urgency to buy today! -- Learn to read an SOB's mind -- Be prepared to walk away!
0470045477 (cloth) 9780470045473 (cloth)
Selling.
HF5438.25 / .A5213 2007
How to deal with difficult customers : 10 simple strategies for selling to the stubborn, obnoxious, and belligerent / Dave Anderson. - Hoboken, N.J. : Wiley, c2007. - xxvi, 159 p. ; 23 cm.
Includes bibliographical references (p. 159)
Understand the ten truths about SOBs! -- Toughen up, sharpen up, grow up & go up! -- Don't just be better, be different! -- Take the fight out of the sales process! -- How to face and finesse the SOB "quadruple threat"! -- Shovel the piles while they're small! -- Create a cult! -- Create urgency to buy today! -- Learn to read an SOB's mind -- Be prepared to walk away!
0470045477 (cloth) 9780470045473 (cloth)
Selling.
HF5438.25 / .A5213 2007