Essentials of marketing research / (Record no. 51274)

MARC details
000 -LEADER
fixed length control field 00894nam a2200217 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230110145307.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090616s1994 nyua g 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0023518316
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .H34 1994
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Essentials of marketing research /
Statement of responsibility, etc. Del I. Hawkins, Donald S. Tull.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Macmillan Pub. Co. ;
Place of publication, distribution, etc. Toronto :
Name of publisher, distributor, etc. Maxwell Macmillan Canada ;
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Maxwell Macmillan International,
Date of publication, distribution, etc. c1994.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 558, I-18 p. :
Other physical details ill. ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Portions of this book are taken from : Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
General subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tull, Donald S.
Title of a work Marketing research.
740 02 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Marketing research.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Barcode Date last seen Copy number Price effective from Koha item type Public note
    Library of Congress Classification     Dibba Al-Fujairah Library Dibba Al-Fujairah Library Dibba Al-Fujairah Library 01/10/2023   0255646 01/10/2023 2 01/10/2023 BOOK VIRTUAITEM
    Library of Congress Classification     Ras Al Khaimah Library Ras Al Khaimah Library Ras Al Khaimah Library 01/10/2023   0252598 01/10/2023 1 01/10/2023 BOOK VIRTUAITEM