| 000 | 00589cab a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20230110151517.0 | ||
| 008 | 151012s1988 ua g 000 0 eng d | ||
| 050 | 0 | 0 |
_aHF5823 _b.B45 1988 |
| 100 | 1 | _aBellur, V. V. | |
| 245 | 1 | 0 |
_aReadings in advertising management / _cV.V. Bellur, Harold W. Berkman, H. F. Lau. |
| 250 | _a1st ed. | ||
| 260 |
_aBombay : _bHimalaya Publishing House, _c1988. |
||
| 300 |
_axvi, 492p. ; _c24 cm. |
||
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aManagement. | |
| 650 | 0 | _aSales promotion. | |
| 700 | 1 | _aBerkman, Harold W. | |
| 700 | 1 | _aLau, H F | |
| 942 | _2lcc | ||
| 999 |
_c72169 _d72169 |
||