000			02702cam a2200325Ka 4500
005			20230110150602.0
008			130714s2011 enkm ob 3001 0 eng d
020			_a0203858417 (electronic bk.)
020			_a1135167397 (electronic bk.)
020			_a9780203858417 (electronic bk.)
020			_a9781135167394 (electronic bk.)
050		4	_aGV716 _b.M355 2011
245	0	0	_aManaging sport business : _ban introduction / _cedited by Linda Trenberth and David Hassan.
260			_aMilton Park, Abingdon, Oxon ; _aNew York : _bRoutledge, _c2011.
300			_a1 online resource (xxvi, 465 p.) : _bill.
490	1		_aFoundations of sport management.
504			_aIncludes bibliographical references and index.
506			_aFor use by Kent State University students, faculty and staff only.
520			_a"Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. This authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level.The book is divided into three sections. The first examines the global context for contemporary sports management. The second explores the key functional areas of management, from organisation and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business.With useful features included throughout, such as chapter summaries and definitions of key terms, and with each chapter supported with real-world data and examples, this book is essential reading for all students of sport management and sport business"-- _cProvided by publisher.
588			_aDescription based on print version record.
650		0	_aSports administration.
650		0	_aSports _xEconomic aspects.
655		4	_aElectronic books.
700	1		_aHassan, David.
700	1		_aTrenberth, Linda.
710	2		_aebrary, Inc.
776	0	8	_iPrint version: _tManaging sport business. _dMilton Park, Abingdon, Oxon ; New York : Routledge, 2011 _z9780415570282 _w(DLC) 2011009211 _w(OCoLC)607983010.
830		0	_aFoundations of sport management.
942			_2lcc
999			_c63464 _d63464