000 00991cam a2200241 a 4500
005 20230110145552.0
008 100505s2009 nyum b a001 0 eng
010 _a2009-023318
020 _a038552594X (hbk.)
020 _a9780385525947 (hbk.)
040 _aDLC
_cDLC
_dBNO
050 0 0 _aHC79.T4
_bM3474 2009
082 0 0 _a338/.064
_222
100 1 _aManey, Kevin,
_d1960-
245 1 0 _aTrade-off :
_bwhy some things catch on, and others don't /
_cKevin Maney.
250 _a1st ed.
260 _aNew York :
_bBroadway Books,
_cc2009.
300 _axv, 217 p. ;
_c22 cm.
504 _aIncludes bibliographical references and index.
520 _aShares insight into factors that influence why various companies and products are successful or unsuccessful, analyzing the dynamic between quality and cost and how it influences consumer decisions as demonstrated by the examples of leading businesses.
650 0 _aTechnological innovations
_xEconomic aspects
_xHistory.
942 _2lcc
999 _c54985
_d54985