| 000 | 00861cam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20230110145140.0 | ||
| 008 | 090407s2000 txua b 001 0 eng | ||
| 010 | _a99-064779 | ||
| 020 | _a0030211077 | ||
| 040 |
_aDLC _cDLC |
||
| 050 | 0 | 0 |
_aHF5415.1265 _b.R44 2000 |
| 100 | 1 | _aReedy, Joel. | |
| 245 | 1 | 0 |
_aElectronic marketing : _bintegrating electronic resources into the marketing process / _cJoel Reedy, Shauna Schullo, Kenneth Zimmerman. |
| 260 |
_aFort Worth : _bDryden Press, _cc2000. |
||
| 300 |
_axxiv, 466 p. : _bill. ; _c28 cm. |
||
| 440 | 4 | _aThe Dryden Press series in marketing | |
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aTelemarketing. | |
| 700 | 1 | _aSchullo, Shauna. | |
| 700 | 1 | _aZimmerman, Kenneth. | |
| 906 |
_a7 _bcbc _corignew _d2 _eopcn _f19 _gy-gencatlg |
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| 942 | _2lcc | ||
| 999 |
_c49702 _d49702 |
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