| 000 | 00958cam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20230110144735.0 | ||
| 008 | 071009s2006 maumb b a001 0 eng | ||
| 010 | _a2004-111266 | ||
| 020 | _a0618474455 (library ed.) | ||
| 020 | _a0618474463 (student text) | ||
| 020 | _a9780618474455 (library ed.) | ||
| 020 | _a9780618474462 (student text) | ||
| 035 | _a(OCoLC)57497015 | ||
| 040 |
_aDLC _cDLC _dBAKER _dBTCTA _dYDXCP _dOSU |
||
| 049 | _aOSUU | ||
| 050 | 0 | 0 |
_aHF5415 _b.P658 2006 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aPride, William M. | |
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _aLibrary ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin Co., _cc2006. |
||
| 300 |
_axxiv, 610, [99] p. : _bcol. ill., col. maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aFerrell, O. C. | |
| 910 | _alkx | ||
| 942 | _2lcc | ||
| 999 |
_c45352 _d45352 |
||