| 000 | 01344cam a22003254a 4500 | ||
|---|---|---|---|
| 005 | 20230110144732.0 | ||
| 008 | 071003s2006 njua b 001 0 eng | ||
| 010 | _a2004-028876 | ||
| 020 | _a0131330888 | ||
| 035 | _a13806843 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.M219 2006 |
| 082 | 0 | 0 |
_a174/.4 _222 |
| 245 | 0 | 0 |
_aMarketing ethics : _bcases and readings / _c[edited by] Patrick E. Murphy, Gene R. Laczniak. |
| 250 | _a1st ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _cc2006. |
||
| 300 |
_axii, 172 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aEthical reasoning and marketing decisions -- Contemporary readings in marketing ethics -- Short cases -- Longer cases. | |
| 650 | 0 | _aBusiness ethics. | |
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aLaczniak, Eugene R. | |
| 700 | 1 |
_aMurphy, Patrick E., _d1948- |
|
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip054/2004028876.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 | _2lcc | ||
| 999 |
_c45261 _d45261 |
||