<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00706cab a2200193 a 4500</leader>
  <controlfield tag="005">20230110151446.0</controlfield>
  <controlfield tag="008">151012s1997    maua   g b    001 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0875847994 (alk. paper)</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9780875847993</subfield>
  </datafield>
  <datafield tag="050" ind1="0" ind2="0">
    <subfield code="a">HF5415.5</subfield>
    <subfield code="b">.W39 1997</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Wayland, Robert E.</subfield>
    <subfield code="q">(Robert Edwin),</subfield>
    <subfield code="d">1946-</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Customer connections :</subfield>
    <subfield code="b">new strategies for growth /</subfield>
    <subfield code="c">Robert E. Wayland, Paul M. Cole.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Boston, Mass :</subfield>
    <subfield code="b">Harvard Business School Press,</subfield>
    <subfield code="c">c1997.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xi, 265 p. :</subfield>
    <subfield code="b">ill. ;</subfield>
    <subfield code="c">24 cm.</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references (p. 253-260) and index.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Customer relations.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Cole, Paul M.</subfield>
    <subfield code="q">(Paul Michael),</subfield>
    <subfield code="d">1958-</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">71374</subfield>
    <subfield code="d">71374</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">EMN</subfield>
    <subfield code="b">EMN</subfield>
    <subfield code="d">2023-01-10</subfield>
    <subfield code="l">0</subfield>
    <subfield code="p">0397396</subfield>
    <subfield code="r">2023-01-10 00:00:00</subfield>
    <subfield code="t">1</subfield>
    <subfield code="w">2023-01-10</subfield>
    <subfield code="y">BK</subfield>
    <subfield code="z">VIRTUAITEM</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">EMN</subfield>
    <subfield code="b">EMN</subfield>
    <subfield code="d">2023-01-10</subfield>
    <subfield code="l">0</subfield>
    <subfield code="p">0397624</subfield>
    <subfield code="r">2023-01-10 00:00:00</subfield>
    <subfield code="t">2</subfield>
    <subfield code="w">2023-01-10</subfield>
    <subfield code="y">BK</subfield>
    <subfield code="z">VIRTUAITEM</subfield>
  </datafield>
</record>
