00657cab a2200169 a 450000500170000000800410001702000280005802000180008605000240010410000470012824500900017526000590026530000330032450400640035765000240042170000420044520230110151446.0151012s1997    maua   g b    001 0 eng d  a0875847994 (alk. paper)  a978087584799300aHF5415.5b.W39 19971 aWayland, Robert E.q(Robert Edwin),d1946-10aCustomer connections :bnew strategies for growth /cRobert E. Wayland, Paul M. Cole.  aBoston, Mass :bHarvard Business School Press,cc1997.  axi, 265 p. :bill. ;c24 cm.  aIncludes bibliographical references (p. 253-260) and index. 0aCustomer relations.1 aCole, Paul M.q(Paul Michael),d1958-