01875cam a2200301Ii 450000500170000000800410001701000160005802000150007402000250008903500210011405000250013510000240016024501510018424600380033526000510037330000460042433600220047033700260049233800240051850400690054250506350061152002020124665000230144865000320147165000210150370000220152470000270154620230110151018.0131117s2013 nyum b a001 0 eng  a2012-006486 a0521845726 a9780521608268 (pbk.) a(OCoLC)779529972 4aHG8054.5b.K858 20131 aKunreuther, Howard.10aInsurance and behavioral economics :bimproving decisions in the most misunderstood industry /cHoward Kunreuther, Mark V. Pauly, Stacey McMorrow.14aInsurance & behavioral economics. aNew York :bCambridge University Press,c2013. axii, 329 pages :billustrations ;c23 cm. atext2rdacontent. aunmediated2rdamedia. avolume2rdacarrier. aIncludes bibliographical references (pages 295-307) and indexes.0 a1. Purposes of this book -- 2. An introduction to insurance in practice and theory -- 3. Anomalies and rumors of anomalies -- 4. Behavior consistent with benchmark models -- 5. Real-world complications -- 6. Why people do or do not demand insurance -- 7. Demand anomalies -- 8. Descriptive models of insurance supply -- 9. Anomalies on the supply side -- 10. Design principles for insurance -- 11. Strategies for dealing with insurance-related anomalies -- 12. Innovations in insurance markets through multi-year contracts -- 13. Publicly-provided social insurance -- 14. Conclusions: A framework for prescriptive recommendations. a"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--cProvided by publisher. 0aConsumer behavior. 0aInsurancexDecision making. 0aRisk (Insurance)1 aMcMorrow, Stacey.1 aPauly, Mark V.,d1941-