Treadaway, Chris,  1974- <br/><br/>
Facebook marketing :  an hour a day / 
Chris Treadaway, Mari Smith. 
 - Indianapolis :  Wiley Pub.,  c2010. 
 - xx, 291 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations. 
<br/><br/> "Packed with smart tactics and invaluable tips, this unique book shows you how to leverage everything Facebook has to offer, from events and applications to pay-per-click advertising, analytics, Facebook Connect, and much more. See how other companies are succeeding, find out what to do and what not to do, and produce a winning campaing with this hands-on guide" --Cover, p. 4. 
<br/><br/><label>ISBN: </label>0470569646 (pbk. : alk. paper) 9780470569641 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Facebook (Electronic resource)
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social networks--Computer network resources.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .T74 2010 
<br/><br/><label>Dewey Class. No.: </label>658.8/72