Wulfen, Gijs van. <br/><br/>
Creating innovative products and services :  the forth innovation method / 
Gijs van Wulfen. 
 - Farnham, Surrey, England ;  Burlington, VT :  Gower Pub.,  c2011. 
 - xviii, 270 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>The difficult start of innovation -- Success factors for the ideation phase -- The forth innovation method -- Full steam ahead -- Observe and learn -- Raise ideas -- Test ideas -- Homecoming. 
<br/><br/><label>ISBN: </label>1409417549 (hardback : alk. paper) 1409417557 (ebook) 9781409417545 (hardback : alk. paper) 9781409417552 (ebook) 
<br/><br/><label>LCCN: </label>2010-044357 
<br/><br/><label>Nat. Bib. No.: </label>GBB0A8067  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products.<br/>Product management.<br/>Production planning.
<br/><br/><label>LC Class. No.: </label>HF5415.153  / .W85 2011