TY  - BOOK
AU  - Connell,Roger
TI  - Measuring customer and service profitability: in the finance sector 
SN  - 0412631806
AV  - HB601 .C66 1995
PY  - 1995///
CY  - London
PB  - Chapman & Hall
KW  - Financial services industry
KW  - Customer services
KW  - Evaluation
KW  - Management information systems
KW  - Profit
KW  - Accounting
ER  -