The ten keys for achieving marketplace leadership and operational excellence Cannon, J. Thomas. creator text bibliography ctu Westport, Conn Praeger 2006 monographic eng

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xv, 301 p. : ill. ; 25 cm. Introduction -- Part A. Consumers and competitors : your strategic foundations -- Key one : end-user benefits for growing niche markets -- Key two : Pricing that pleases two masters -- Key three : infotech-strengthened channels and supply chains -- Key four : a targeted and frugal sales and marketing mix -- Key five : customer services that generate repeat business -- Part B. Profit-producing managerial and operational strategies -- Key six : dynamic, "no-gaps" business planning -- Key seven : people power through teaming and empowerment -- Key eight : leveraged development, production, and outsourcing -- Key nine : problem solving and "do-your-own" turnarounds -- Key ten : linking growth strategies with profit plans. Tom Cannon. Includes bibliographical references (p. [281]-293) and index. Businesspeople Entrepreneurship Leadership Success in business HB615 .C36 2006 658.4/21 0275989040 0275989046 2006-018355 http://www.loc.gov/catdir/toc/ecip0615/2006018355.html http://www.loc.gov/catdir/toc/ecip0615/2006018355.html DLC 071015 20230110144736.0