TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts & cases 
SN  - 0130269956
AV  - HD30.28 .D385 2007
PY  - 2007///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -