Watson, James,  1936- <br/><br/>
Media communication :  an introduction to theory and process / 
James Watson. 
 - 2nd ed. 
 - Houndmills, Basingstoke, Hampshire ;  New York :  Palgrave Macmillan,  2003. 
 - xv, 368 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 327-348) and index. 
<br/><br/><label>ISBN: </label>140390149X (pbk.) 
<br/><br/><label>LCCN: </label>2002-035791 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P90  / .W29 2003 
<br/><br/><label>Dewey Class. No.: </label>302.23