Developing new business ideas : a step-by-step guide to creating new business ideas worth backing /
Andrew Bragg and Mary Bragg.
- Harlow, England ; New York : b Financial Times / Prentice Hall, 2005.
- xxl, 266 p. : ill. ; 24 cm.
Includes bibliographical references (p. 250-257) and index
0273663259
Creative ability in business. New business enterprises.