International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
Publication details: Chicago : Dryden Press, 1990.Edition: 2nd edDescription: xxviii, 846 p. : ill. ; 25 cmISBN:- 0030322391
- 658.8/48 20
- HF1009.5 .C95 1990
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Includes indexes.
Includes bibliographical references.

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