Marketing for hospitality and tourism / (Record no. 55545)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00850cam a2200253 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230110145637.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100825s2010 maum b a001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2009-007221 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135045592 (casebound : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780135045596 (casebound : alk. paper) |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | TX911.3.M3 |
| Item number | K68 2010 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | TX911.3.M3 |
| Item number | K68 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing for hospitality and tourism / |
| Statement of responsibility, etc. | Philip Kotler, John T. Bowen, James C. Makens. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 683 p. : |
| Other physical details | ill. (chiefly col.) ; |
| Dimensions | 29 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality industry |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tourism |
| General subdivision | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bowen, John T. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Makens, James C. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Al Dhafra Library | Al Dhafra Library | Al Dhafra Library | 01/10/2023 | 0263848 | 01/10/2023 | 1 | 01/10/2023 | BOOK | VIRTUAITEM | |||||
| Library of Congress Classification | Al Fujairah Library | Al Fujairah Library | Al Fujairah Library | 01/10/2023 | 0263847 | 01/10/2023 | 1 | 01/10/2023 | BOOK | VIRTUAITEM | |||||
| Library of Congress Classification | Ras Al Khaimah Library | Ras Al Khaimah Library | Ras Al Khaimah Library | 01/10/2023 | 0263845 | 01/10/2023 | 1 | 01/10/2023 | BOOK | VIRTUAITEM | |||||
| Library of Congress Classification | Umm Al Quwain Library | Umm Al Quwain Library | Umm Al Quwain Library | 01/10/2023 | 0263846 | 01/10/2023 | 1 | 01/10/2023 | BOOK | VIRTUAITEM |
