Concepts of strategic management /

David, Fred R.

Concepts of strategic management / Fred R. David. - 3rd ed. - New York : Toronto : New York : Merrill, an imprint of Macmillan ; Collier Macmillan Canada ; Maxwell Macmillan International Pub. Group, c1991. - xx, 395 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

0029463238 (International Edition) 0675213886 (Hardcover Edition)


Strategic planning.
Strategic planning--Case studies.

HD30.28 / .D3785 1991